Recruitment Business Development in Japan (Win New Clients)
Cold outreach stopped converting because Talent Acquisition teams installed a process to filter it. Timing and evidence get the first meeting now, and both are public.
Daniel Smith is the founder of AirTA, The Exclusive Search Partnership Platform that brings transparency and accountability to how companies and recruitment agencies work together in Japan. He has spent thirteen years in marketing, six in San Francisco and seven in Tokyo. He started in search marketing at Greater Than One in 2013, moved to Trulia in 2015 to run new-user acquisition, then joined Electronic Arts in 2016, where he eventually led brand planning and activation on global franchises like FIFA. In 2019 he relocated to Tokyo to lead marketing at Apex, one of Japan's leading bilingual recruitment firms. He holds a Bachelor's degree in Business Administration and Business Information Systems from Oregon State University.
Cold outreach stopped converting because Talent Acquisition teams installed a process to filter it. Timing and evidence get the first meeting now, and both are public.
Nine of the twelve providers tracked for Japan publish a price and three publish none. Every published figure is a global list price rather than one derived from Japan, leaving the fee as the only invoice line that changes between providers.
Six statutory lines set what a Japanese employer pays on top of salary, each on its own government calendar, and the ceilings on standard remuneration lower the effective percentage as salary rises.