Brand Marketing Manager/Staff, Shiseido Global Brand Unit, Projects Lead

Overview

Founded in 1872 in Japan, Shiseido Group is within the leading cosmetics companies in the world and aims to inspire a life of beauty and culture.

Shiseido Global Brand Unit operates Brand SHISEIDO ,which has the biggest business size in the company and is distributed to 90 markets. The mission of the Marketing department is to create brand desirability and strengthen brand equity.

This position plays a vital role in driving and elevating the brand-wide brand's image by developing the entire Integrated Marketing Communication (IMC) for major brands moments, such as brand campaigns, holidays, and sustainability initiatives.

Role and Responsibility

• Lead the development of the entire IMC for overarching brand campaigns and programs, including creative work and asset creation with agencies, to enhance the brand image and deliver value to consumers.
• Support the GM and VP in defining and implementing the brand's key moments from a branding perspective, including the development of a 3-year strategy for all brand moments.
• Closely collaborate with the Consumer Experience Group, Creative Department, and Product Development Department to develop an inclusive and cohesive consumer experience.
• Lead projects and hold responsibility for team coaching and mentoring junior team members as a core/senior member of the team (depending on the grade level).

Basic Requirement

• Experience working in a global organization or an organization that requires communication with global teams.
• At least 8 years of experience in a B-to-C brand, with strong expertise in brand marketing
• At least 8 years of experience in brand marketing, product marketing, or marketing communication, leading and designing the entire consumer experience through strategy and IMC development to elevate the brand image.
• Experience as marketer for global brands.
• Business-level English skills (TOEIC score of 800 or more is required).
• Excellent communication skills, a collaboration mindset, and convincing, persuasive presentation skills in a multicultural environment.
• Analytical and problem-solving skills with great attention to detail.

Preferred Requirement

• Experience in the prestige beauty industry is a big plus.
• Strong passion for cosmetics and beauty.
• Experience in the Headquarters

Position Attractiveness

• Value creation from Japan to the World: Work at the headquarters and be at the core of creating values for a global brand originating from Japan.
• Dynamic Scope: The role is not dedicated to the development of a campaign for just one franchise or product, but focuses on the overarching BRAND scale.
• Global Impact: Feel the joy of seeing the communication strategies you develop executed worldwide.
• Diversity and Inclusion: Thrive in a dynamic work environment where you will enjoy collaborating with team members who have various values and cultural backgrounds.
• Flexible Working Style: A hybrid model is available, requiring more than half of the monthly business days at the office, with the rest available for remote work (WFH).

職種 / 募集ポジション

Brand Marketing Manager/Staff, Shiseido Global Brand Unit, Projects Lead

雇用形態

正社員

給与

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勤務地

Higashishinbashi, Minatoku, Tokyo

会社情報

会社名

株式会社資生堂